Regional Director, POGO Sport Turf Business Development Reports to: Vice President Business Development  

Location: 

Must be locally based in the following strategic markets; Southern California, Northern California, Greater Chicago Area, NY/MA , Central Florida, North Carolina, and Greater Phoenix Area, AZ  

Position Purpose Statement/Objective: 

POGO Turfpro is rapidly expanding its direct and distributor sales channels across the USA and Europe. Professionals such as former golf superintendents, assistant superintendents and field sales representatives with experience in the turf industry can utilize their expertise to contribute to our success. The main responsibilities of this position include networking to generate POGO opportunities, recruiting and onboarding new distributors, supporting the development of existing distributors, providing technical assistance, and applying agronomy expertise to proactively engage turf managers with strategic insights. 

Core Responsibilities: 

• Develop and evaluate strategies and tactics to promote interest, increase market penetration, and drive revenue growth 
• Build and maintain a pipeline of prospects and leads 
• Support and manage relationships with assigned distributors with the development of distributor business plans and conducting quarterly business reviews 
• Serve as the voice of the customer to feedback to the product and marketing teams, enhancing the value proposition of the POGO system and improving the user experience 
• Collaborate with marketing to develop engaging events, plans and materials to promote the POGO system 
• Enhance brand awareness and educate existing and prospective users about the POGO system through presentations and visits to key universities and research facilities within the region 
• Represent the organization at national and regional trade shows and events including regional and national GCSAA meetings 
• Engage directly with existing and potential customers to ensure optimal utilization of the POGO Turfpro system, fostering customer satisfaction and supporting continued sales growth 
• Monitor system usage to identify potential product issues, address customer concerns, and identify training opportunities 
• Collaborate with the VP of Business Development to establish relevant monthly, quarterly and annual key performance indicators (KPIs) for sales, technical support and marketing.

To Apply: 

Email resume to Jeff Horton, Chief Revenue Officer at jhorton@stevenswater.com